Job Design for a Multimedia Web Development Unit

Job Schema (Home) | Organization Chart | Duties Distribution | Process

Business Manager | Business Developer | Sales Support
Production Manager | Administrative Assistant | Production Staff

Process:	Marketing Plan
Purpose:	To ensure a program of action that will result in sufficient client contacts to generate the level of production activity necessary to produce a profit during the fiscal year. Plan activities to ensure a beneficial industry presence and the establishment and maintenance of a quality brand. Closely related to Branding and Industry Presence processes.

Actor	Activity	Frequency
Business Manager	Collaborate on formulation of annual Marketing Plan. Report to governing boards against current Marketing Plan.	Annually and monthly.
Business Development Manager	Prepare yearly Marketing Plan. Monitor current marketing activities against plan. Report monthly against annual Marketing Plan.	Annually and monthly.
Sales Support	Provide support for formulation of annual Marketing Plan.	Annually.
Production Manager	No stated tasks.
Production Staff	No stated tasks.
Administrative Assistant	No stated tasks.